YouTube is the most popular site on the internet for videos, and every day a huge number of people visit it and look for videos that interest them. There’s great potential here for online marketers looking for a source of targeted traffic to their sites.
Getting an audience for your videos, however, is a little more involved than just making a video and uploading it to YouTube. This is why it’s important to get your videos ranked for your targeted keywords; but how do you really go about the process? In order to get your videos ranked on YouTube, you have to make sure you take certain actions, and we’ll be looking at some of the most important steps to take in this article.
When trying to increase the rank of your videos, the first factor to consider is the number of backlinks your video has. So work to generate targeted backlinks to your video from sites related to the topic of your video. This doesn’t mean you go out there and start spamming, but it’s more about making your video important and significant in the niche you’re targeting. You need to optimize your videos with keywords but having incoming links gives you a better chance of beating your competition.
The second factor you want to be sure you pay attention to is the category you select when submitting videos to YouTube -make sure it’s the most appropriate one. In other words, if your video is about starting a business, you don’t want to upload it to the sports category. So it’s really necessary that you take utmost precaution when selecting the category for your videos while you upload them.
When you upload a video to YouTube, you should also embed it on your own blog or website, as this is an easy way to get a higher ranking and more views. Don’t neglect social media sites either, as it’s simple to share your videos on Facebook, Twitter and other such sites. As your videos start to collect more views, they start to appear more valuable in the eyes of YouTube, which is what you’re ultimately aiming for. Embedding your videos and sharing them will help you get more views and higher rankings.
In conclusion, from the above article we come to understand that YouTube can definitely prove to be a great traffic source, if you go step by step, and take consistent action. When you first submit videos to YouTube, you probably won’t get a million views right away, so don’t be in too much of a hurry and be consistent with your efforts. It’s best to take a long term view of video marketing, so your videos may not receive top rankings immediately, but you can build a wide following if you’re persistent.
